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Krall Real Estate in Lebanon leaves Century 21 for Howard Hanna

//March 21, 2018//

Krall Real Estate in Lebanon leaves Century 21 for Howard Hanna

//March 21, 2018//

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Founded in 1973, the North Cornwall Township-based real estate company is the 49th franchisee office for Allegheny County-based Howard Hanna Real Estate Services, which has a large presence in Central Pennsylvania.

Krall had been with Century 21 since 1982, but officials for the roughly 30-agent company decided it was time to take a new direction. They wanted to align with another family-owned and -operated company, and there are none bigger than Howard Hanna, which has multiple generations of family members running the business.

Howard Hanna is the third-largest real estate firm in the country with 262 offices across eight states, including eight offices in Central Pennsylvania. The addition of Krall makes nine midstate offices.

Howard Hanna also is the largest homeseller in Pennsylvania. The company finished last year with more than $18 billion in closed-sale volume last year.

The company’s franchise program allows franchisees to retain ownership and make local decisions, while using Howard Hanna for marketing services as well as training programs for sales associates.

Howard Hanna, a privately owned company, does not disclose financial terms of its acquisitions or franchise deals. Of the company’s 49 franchise partners, 30 are in Pennsylvania.